Directed the in-house photo studio and retouching to establish a new website and e-commerce experience, designing landing pages and product photography.
Enhanced email wireframes to elevate customer engagement with the new brand look.Managed and designed custom print orders, overseeing the transfer of 2000+ products to a new printing portal. Created dynamic on brand marketing materials
and co-branded marketing materials. Owned social media imagery, working closely with the photography studio and retouching team.
Paper Source is an American stationery and gift retailer based in Chicago Illinois, that offers papers, custom invitations and announcements, gifts, greeting cards, gift wrap, papercraft kits, party supplies, and personalized stationery and stamps.
Art Direction | Social Media
Worked with photography studio and retouching team to create engaging images
and product teasers for our devoted social following.
Email Design | Weakly Subscriptions & Events
Using HTML & CSS to create on-brand emails every week.
In-store Signage | Print & Wayfinding
Designed in-store signage to match featured seasonal product suites and special events.
